And the film industry is no exception. It’s never been an easy feat to get an independent film financed. Now more than ever the private investor for the indie filmmaker is like finding a needle in a haystack. To quote Sub Genre Media’s blog on December 30, 2013, “Thanks to the JOBS Act and the upcoming expansion of crowd-funding and crowd-investing initiatives, more people will get the chance to lose their investment on crappy film ideas with no business plan, and no chance of success. It will make it harder for the rest of us with good ideas to get funding, because we’ll find more burned investors in the pool.” Sigh.
Other key predictions we found worthy of taking seriously? Here are the highlights:
Episodic content will rule. Millions of subscribers now trumps winning an Oscar.
Distributor Shake Down. Money paid out to acquire content isn’t being made back. Duh!
Direct Distribution Backlash. Not worth the time or effort for the filmmaker.
Branded Content Explodes. Indie filmmakers shouldn’t poo poo it, many companies will want to work with you.
Priming. This powerful tool for influencing human behavior is new trend in cinema marketing.